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Burgess 50: Our top five social posts in 2025
Published 10 December 2025
As part of Burgess’ milestone 50th anniversary this year, each month we’re shining the spotlight on different elements of the business. This month, we’re taking a look at social media – how we get to share images of our incredible superyachts, the breathtaking destinations around the world, and the people behind Burgess.
What captured our global audience’s attention in 2025
Instagram is our most popular social platform, and it’s no wonder why. We’re fortunate to have a world-class fleet under our name across charter, brokerage and new construction, and our expert photographers know exactly how to capture each yacht at her very best.
From the most talked about social post to the year’s top performing reel, we’ve diving into our 2025 archives to uncover what captured your attention.
Post 1: The most talked about
At Monaco Yacht Show this year, we partnered with Aston Martin not only to have their DBX models chauffeuring our clients around the principality but also to host their Valhalla on our brokerage yacht HERE COMES THE SUN. With only 999 units of the Valhalla in production, this extraordinary supercar became the most talked about and photographed moment of the entire show – and those following along from home enjoyed it just as much.
Post 2: The top performing reel
This year we shone the spotlight on HERE COMES THE SUN, not only through our Aston Martin showcase at Monaco Yacht Show but also through our series of on board interviews with our brokers, each highlighting different elements of this remarkable yacht. From her dual helipads to her extended decks and exceptional suites, it was the beach club reel that captured your imagination the most.
Post 3: Biggest welcome
Joining our charter fleet in July, NOAH received the warmest welcome of all our new charter yachts this year. And it’s easy to see why. She’s 40m of freshly refit Sunseeker style, complete with a brand-new beach club and a full selection of toys – primed and ready for her first West Mediterranean charter season.
If you missed her debut, she’ll be back in the Mediterranean for summer 2026. What are you waiting for? Get in touch.
Post 4: A partnership highlight
One of our most meaningful conservation partnerships this year has been AMORGORAMA, supporting our long-term partners at Blue Marine Foundation in their work to protect and regenerate marine life around the Greek island of Amorgos.
Our team visited the island several times to speak with fishers and project leaders, witnessing the impact first-hand. It’s been inspiring to see prominent public figures, including actor Theo James, join as ambassadors for the foundation and help shine a light on this vital work.
Post 5: Biggest brokerage success
Our brokerage team celebrated several standout achievements in 2025, but the post that attracted the most attention was the sale of the brand-new 75.8m (248.7ft) Feadship ONE.
The Instagram post showcased her dramatic dark blue hull set against a stormy sky, emphasising her strong, sculptural profile. Featuring amenities such as a glass-bottomed pool and a private owner’s deck, ONE made an unforgettable impression – and we were proud to represent the buyer in this landmark deal.
What we’ve learned at the end of our 50th year
50 years on, one thing remains clear: the world of Burgess continues to be shaped by passion – passion for the sea, for exceptional craftsmanship, and for creating unforgettable experiences for our clients.
Our most popular posts of the year reflect exactly that. You’re drawn to innovation, to meaningful partnerships that protect our oceans, and to the yachts that push boundaries in design and performance.
As we look ahead, we’re inspired by what resonates with you. These moments not only celebrate our past but also guide the next chapter of Burgess, built on trust, expertise and a shared love of life on the water.
Ready to turn inspiration into reality?
If any of the above has inspired you to take to the water – whether that’s chartering one of our industry-leading yachts or purchasing your own vessel for lifelong adventures – speak to a member of our charter or brokerage team today.
To find out more about Burgess’ yachts for sale and yachts for charter, please contact a Burgess broker. Alternatively, get in touch with one of our offices directly: London, Monaco, New York, Miami, Singapore or all other locations.
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